adroll.com llms.txt
In short
adroll.com serves a 2.1 KB llms.txt with 4 H2 sections and 14 links, graded A on the llmstxt.org structure (6 of 6 checks). It passes every check. The home page does not link it, so an agent that does not guess paths will not find it. No llms-full.txt was found. Read 4 November 2026.
llms.txt 2.1 KB, 32 lines
# AdRoll
> AdRoll is a digital advertising and marketing platform by NextRoll, Inc. that helps businesses grow with AI-powered retargeting, display ads, video ads, social ads, email, and account-based marketing […] managed from a single platform.
AdRoll serves direct-to-consumer and B2B brands as well as agencies, offering audience targeting, cross-channel campaign management, attribution, and analytics. The platform integrates with major ecommerce, CRM, and marketing tools including Shopify, HubSpot, Salesforce, Klaviyo, and Google Ads.
## Platform
- [Digital Advertising Platform](https://www.adroll.com/digital-advertising-platform): Overview of AdRoll's full-funnel, multichannel advertising platform
- [Retargeting](https://www.adroll.com/features/retargeting): Web and social retargeting to re-engage site visitors
- [Pricing](https://www.adroll.com/pricing): Plans and pricing details
- [Why AdRoll](https://www.adroll.com/why-adroll): How AdRoll compares and what makes it different
## Solutions
- [Ecommerce Marketing](https://www.adroll.com/ecommerce-marketing): Solutions for online retailers and D2C brands
- [Account-Based Marketing](https://www.adroll.com/solutions/account-based-marketing): B2B ABM advertising solutions
- [For Agencies](https://www.adroll.com/agency): Tools and programs for marketing agencies
## Resources
- [Marketing Resources Library](https://www.adroll.com/resources): Guides, reports, webinars, and case studies
- [Customer Case Studies](https://www.adroll.com/customers): Results real customers have achieved with AdRoll
- [Digital Advertising Knowledge Center](https://www.adroll.com/digital-advertising): Educational articles on retargeting, display advertising, CTV, and more
- [Marketing Glossary](https://www.adroll.com/glossary): Definitions of digital marketing and advertising terms
- [AdRoll Blog](https://www.adroll.com/blog): Marketing news, tips, and best practices
## Company
- [About NextRoll](https://www.nextroll.com/about): AdRoll is a division of NextRoll, Inc., headquartered in San Francisco
- [Contact / Request a Demo](https://www.adroll.com/request-demo): Talk to the AdRoll team
First 31 of 32 lines. 2 spans shown as […] because the words or characters in them are rejected by this site's own style rules; the live file has them.
Parse graded A, 6 of 6
file: https://adroll.com/llms.txt
AdRoll
AdRoll is a digital advertising and marketing platform by NextRoll, Inc. that helps businesses grow with AI-powered retargeting, display ads, video ads, social ads, email, and account-based marketing […] managed from a single platform.
4 sections, 14 links, no Optional section.
Ora's cached score: not scored (read 5 November 2026).
The parse
adroll.com lists 14 links: 13 point at adroll.com or a relative path, 1 point elsewhere. The hosts it links most: adroll.com (13), nextroll.com (1).
| H2 section | Links |
|---|---|
| Platform | 4 |
| Solutions | 3 |
| Resources | 5 |
| Company | 2 |
Grade against the llmstxt.org structure
The file passes all six checks. The grade is the count of passed checks: six is A, five is B, four is C, three is D, fewer is F. It measures structure only. Whether any agent reads the file is a separate question, covered on the llms.txt reference.
| Check | Result | Detail |
|---|---|---|
| Starts with an H1 naming the site or project | Pass | H1: AdRoll |
| Has a blockquote summary under the H1 | Pass | Blockquote summary found. |
| Has at least one H2 section that lists links | Pass | 4 H2 sections, 4 with links. |
| At least 80 percent of links point at the same site | Pass | 13 of 14 links stay on adroll.com (93 percent). |
| Under 100 KB | Pass | 2159 bytes as served. |
| Plain markdown, no HTML | Pass | No HTML document markers in the body. |
Ora's cached score
Not scored by Ora. GET ora.ai/api/score/adroll.com answered 404 DOMAIN_NOT_SCANNED on 5 November 2026, so Ora holds no cached score for this domain. This site asked for a cached score only and never requested a scan. A scan by the site's owner would add one.
Linking and the companion file
The home page of adroll.com does not link the file in its HTML. Ora's lab found (2026-10-19) that 86 percent of llms.txt fetches by agents arrived through a link, so an unlinked file is mostly a file nobody opens. No llms-full.txt was found at the same root.
How it compares
At 2.1 KB the file is larger than 10 percent of the 2,529 plain-text llms.txt files in this edition, and its 14 links put it ahead of 26 percent of them on link count. The home page declares no generator. Size bucket: 2 to 10 KB. Tranco rank 1,573. Category: Top 10,000, no category.
Live file: https://adroll.com/llms.txt. Read 4 November 2026. If the file has since changed or gone, the live URL is the authority; this page records what the crawl read on that date.
Sources
- adroll.com llms.txt https://adroll.com/llms.txt, read 4 November 2026
- llms.txt proposal (llmstxt.org) https://llmstxt.org/, read 4 November 2026
- Tranco list 746WX (crawl universe) https://tranco-list.eu/list/746WX, read 4 November 2026
- Ora: AgentReady launch post (the 86 percent finding) https://ora.ai/blog/agentready-launch, read 4 November 2026
- Ora llms.txt (GET /api/score/{domain} looks up a cached score) https://ora.ai/llms.txt, read 5 November 2026
Last reviewed 5 November 2026